About this template
WHO DID THIS?™ is a free responsive cleaning business website template for residential cleaning companies, commercial cleaners, maid services, move-in and move-out cleaners, and independent cleaning professionals. Built with HTML, CSS, and JavaScript, it includes service sections, quote calls-to-action, trust-building content, before-and-after areas, and customizable business information.
Somebody destroyed the kitchen.
The landlord is coming.
Guests are already on the way.
Nobody knows what happened.
Perfect.
WHO DID THIS?™ is a responsive one-page website template designed for residential cleaners, commercial cleaning companies, independent cleaning professionals, move-out cleaners, and small local cleaning businesses that want a professional website without looking painfully generic.
The design takes inspiration from modern cleaning-service websites: bright photography, clear service information, trust-building content, easy quote calls-to-action, service checklists, and before-and-after proof.
Then Template Forge got involved.
So naturally, you also get cleaning levels such as:
NORMAL HUMAN
PEOPLE ARE COMING OVER
and the deeply concerning:
LANDLORD IS ON THE WAY
The result is a website that can actually be used by a real cleaning business while still having enough personality to make visitors remember it.
And yes.
We found the missing remote.
What’s Included
The download contains a complete static website with:
index.html
README.md
INSTALLATION-GUIDE.md
CUSTOMIZATION-GUIDE.md
assets/css/style.css
assets/js/main.js
6 included PNG photography assets
Included Images
hero-cleaning.png
standard-clean.png
deep-clean.png
move-out-clean.png
before-clean.png
after-clean.png
12 customer files total.
Website Sections
Full-Width Hero
Large cleaning-service hero with:
Residential + commercial positioning
Strong headline
Primary estimate CTA
Services CTA
Professional cleaning photography
Quick Estimate card
Trust Strip
Quick credibility section designed for items such as:
Bonded & Insured
Supplies Included
Screened Professionals
No Judgment
All claims are editable and should be replaced with accurate business information.
Cleaning Services
Three large editorial service sections:
Recurring Cleaning
Routine upkeep for homes and businesses.
Deep Cleaning
For the stuff everybody has successfully ignored until now.
Move-Out Reset
Because apparently the security deposit has become emotionally involved.
Each section includes photography, descriptions, service bullets, and customizable supporting copy.
Cleaning Levels
A horizontal service-intensity section featuring:
01 — Normal Human
Status: Manageable
02 — People Are Coming Over
Status: Time-Sensitive
03 — Landlord Is On The Way
Status: Call Us
Easily replace these with traditional service levels if your business has less emotional damage.
What’s Included
Room-by-room service checklist covering:
Kitchen
Bathrooms
Living Areas
Bedrooms
Each category includes editable example cleaning tasks.
Before / After Evidence
A large overlapping photography section featuring:
EXHIBIT A — BEFORE
EXHIBIT B — AFTER
and the official:
CASE CLOSED
Perfect for showing actual customer transformations once you replace the included demo photography.
Why Choose Us
Trust-focused business section with room for real selling points such as:
Insurance and bonding
Employee screening
Supplies
Satisfaction policies
Training
Reliability
Headline:
PROFESSIONAL CLEANING.
MINIMAL SIDE-EYE.
Testimonials
Three responsive review cards ready for genuine customer testimonials.
The included reviews are clearly demo content and should be replaced before publishing.
Including the highly scientific:
“They found the missing remote. We are now a family again.”
House Policy
A full-width promotional section featuring the incredibly important company policy:
IF IT STICKS TO THE FLOOR WHEN WE LIFT IT, THAT COSTS EXTRA.
Replace it with a promotion, policy, booking message, or keep the chaos.
Your call.
Estimate / Contact Section
Final conversion section includes:
Service area
Weekday hours
Saturday hours
Sunday status
Estimate CTA
Editable contact information
The free version uses a standard email link, but it can be connected to your preferred:
Quote form
CRM
Booking system
Scheduling service
Contact page
Features
Fully responsive design
Desktop, tablet, and mobile layouts
Mobile hamburger navigation
Animated hamburger-to-X state
Escape-key menu closing
Outside-click menu closing
Automatic desktop navigation reset
Automatic current footer year
Smooth internal navigation
Bright cleaning-industry visual design
Full-width photographic hero
Alternating editorial service layouts
Service-level comparison
Room-by-room checklist
Before/after showcase
Trust-building sections
Testimonial cards
Estimate/contact CTA
Lightweight vanilla JavaScript
No framework
No database
No build process
No external JavaScript dependencies
Built With
HTML5
CSS3
Vanilla JavaScript
That’s it.
No React dependency tree with 4,000 packages just to make a hamburger menu open.
Responsive
WHO DID THIS?™ has been tested for both desktop and mobile layouts.
The design adapts for:
Desktop computers
Laptops
Tablets
Mobile phones
The mobile navigation activates around the 980px breakpoint.
Easy to Customize
The included CUSTOMIZATION-GUIDE.md walks through editing:
Business name
Branding
Tagline
Services
Service descriptions
Cleaning levels
Checklist items
Testimonials
Service area
Business hours
Email address
Quote links
Booking links
Images
Colors
Typography
Footer content
SEO metadata
No special software is required.
Any normal code/text editor works.
Installation
No installation wizard.
No database setup.
No API keys.
No sacrificing a printer to the technology gods.
Extract the files, customize the content, and upload them to your web hosting account.
The included INSTALLATION-GUIDE.md explains the entire process.
Hosting Requirements
Any normal hosting service capable of serving static HTML files should work.
The template does not require:
PHP
MySQL
MariaDB
Node.js
WordPress
Apache-specific configuration
.htaccess
A custom 404 system
It can also be adapted for services such as static hosting platforms.
Important Before Publishing
This is a demonstration template.
The buyer should replace all placeholder information before using it for a real business.
That includes:
Business name
Email
Service area
Hours
Testimonials
Services
Policies
Insurance/bonding statements
Screening statements
Satisfaction guarantees
Booking information
Only advertise claims that are actually true for the business.
Because apparently lying about being bonded and insured is slightly more serious than lying about cleaning underneath the refrigerator.
Photography
Six PNG images are included with the template.
They can be replaced simply by overwriting the existing image files using the same filenames.
The Before and After section works best when both images show the same room from approximately the same angle.
Who This Template Is For
WHO DID THIS?™ can be adapted for:
Residential cleaners
House cleaning companies
Independent cleaners
Maid services
Commercial cleaners
Office cleaning companies
Move-in cleaners
Move-out cleaners
Apartment cleaning businesses
Airbnb / vacation-rental cleaners
Local cleaning startups
Who This Template Is NOT For
Probably not the ideal starting point for:
Giant national cleaning franchises
Biohazard remediation companies
Industrial hazardous-material cleanup
Anybody whose brand guidelines contain the phrase “absolutely no jokes under any circumstances”
License / Usage
Customize WHO DID THIS?™ for your own business or client project according to the license included with your Template Forge download.
Do not redistribute or resell the original Template Forge source files as your own template product.
Why It’s Free
Because a free template doesn’t have to look like somebody gave up halfway through making it.
WHO DID THIS?™ is a full, polished Template Forge template designed to show what the collection is capable of while giving small cleaning businesses a genuinely useful starting point.
Download it.
Change the demo information.
Upload it.
And maybe clean your browser history while you’re at it.